Website Wednesday #18

It’s WEBSITE WEDNESDAY again! 💥 So, here’s another top tip for your business website. No.18: Write about *you*… It doesn’t matter if you’re just starting up or if you’re now an established small business. Publish a page on your website that talks about you and your experience, training and qualifications. And if you’re a larger … Read more

Website Wednesday #17

Time for another WEBSITE WEDNESDAY post… 💥 …featuring another top tip for your business website. No.17: Learn about your Sitemap. Your business website’s ‘XML Sitemap’ can be extremely useful to you, so first of all, check you have one. Type /sitemap.xml or /sitemaps.xml in the address bar after your domain name. If you only see … Read more

Website Wednesday #16

We’re back with another WEBSITE WEDNESDAY… 💥 …featuring another top tip for your business website. No.16: Ensure your website is ‘secure’. A secure website, in this sense, means that any data exchanged via the site is encrypted, so can’t be intercepted. Secure sites have a ‘https://’ address, instead of a basic ‘http://’. This is important … Read more

Website Wednesday #15

We’re back with another WEBSITE WEDNESDAY… 💥 …featuring another top tip for your business website’s written content. No.15: Write professionally. Show you’re credible. No matter how serious or how frivolous your services or products are, you must demonstrate that your company is trustworthy. Essentially, your customers/clients have to know that they will receive what they … Read more

Website Wednesday #14

Here’s a tip to complement your business website. No.14: Publish updates from your Google Business Profile. Businesses: It’s more than likely that you will benefit from having a Google Business Profile (formerly known as Google My Business). Once you’re set up, begin publishing regular business Updates/Offers/Events, to help reach your target audience. These updates help … Read more

Website Wednesday #11

It’s WEBSITE WEDNESDAY again! 💥 Here’s another top tip to complement your business website. No.11: Get displayed on Google Maps. 📍This is pretty much a no-brainer if you’re a shop, restaurant or visitor attraction, but what about other types of businesses? 📍Any service provider, sports club or social organisation will also benefit. As will many … Read more

Website Wednesday #10

It’s WEBSITE WEDNESDAY again! 💥 Time to return with another top tip for your business website. No.10: Refresh your website content regularly. It’s all too easy to let your website content become stale. A refresh, here and there, has many benefits… and needn’t be a daunting task. A change of season is the ideal time … Read more

Website Wednesday #9

It’s WEBSITE WEDNESDAY again! 💥 Time to return with another top tip for your business website. No.9: Verify your website with Google and Bing. As soon as you’re happy with your site content, functionality and SEO, you’ll want people to be able to find you, right? So, make sure you take the steps needed to … Read more

Website Wednesday #8

It’s WEBSITE WEDNESDAY folks! 💥 Here’s another top tip to benefit your business website. No.8: Use internal links throughout your pages. You will have internal links within your top-level menu, of course, but there are other places you can use them effectively. They will benefit your prospective customers, helping them find the information they need … Read more

Website Wednesday #7

It’s WEBSITE WEDNESDAY folks! 💥 Ready for more hints and tips for your business website? Here’s a useful one. No.7: Use sub-headings in your content. This is something specific to focus on, across all your web pages. Firstly, careful use of sub-headings will break up your text to make it easier to read. But there’s … Read more